Management COURSES

MANAGEMENT CERTIFICATION COURSES

At Al Zaeem we offer over 40 courses in various areas like:

  • Business Management
  • Marketing
  • Human Resource
  • Finance
  • Logistics

These courses are divided into levels in each area to be beneficial for learners at beginner, intermediate or advanced levels. All the courses are based on industry-oriented syllabus with new topics added every season. Some of the courses offered are: 

Global Business Management

The aim of this unit is to explore the wider position some organizations have in the global environment. Students will appreciate the complexities of operating in a global environment, and this will enable them to offer greater breadth and depth to an organisation’s current or aspirational global presence.

On successful completion of this unit students will have developed an understanding of the wider global environment in which organisations operate. This will enable students to add value to an organisation as they will be able to apply their knowledge in such a way that they could advise senior managers (in either large or small organisations) on global matters which they may not have ordinarily considered.

Course Code: MGT 405

  • Duration: 3 months
  • Sessions: 15 sessions
  • Time Duration: 3 hours/ session
  • Pre-requisite: MGT 301
  • Fees: Upon Request
Human Resource Management

The aim of this unit is to enable students to appreciate and apply principles of effective Human Resource Management (HRM). People are the lifeblood of any organisation and being able to attract, recruit and retain talented staff is at the core of all HRM activity. This unit will explore the tools and techniques used in HRM to maximise the employee contribution and how to use HR methods to gain competitive advantage.

Students will explore the importance of training and development in building and extending the skills base of the organisation and ensuring it is relevant to the ever-changing business environment. Students will also consider the growing importance of becoming a flexible organisation with an equally flexible labour force, and become familiar with techniques of job design and with different reward systems.

Course Code: HRM 301

  • Duration: 3 months
  • Sessions: 15 sessions
  • Time Duration: 3 hours/ session
  • Pre-requisite: None
  • Fees: Upon Request
Digital Marketing

The aim of this unit is to introduce students to the major developments taking place in digital marketing. It will enable students to develop an understanding of how organisations use various digital tools and techniques to engage their customers and maintain a competitive advantage.

This unit is designed to provide students with the knowledge and tools to work at part of a digital marketing team or go on to study more in this specific area. Digital marketing is now a major component of all successful marketing organisations. However, with the landscape continually evolving, it is important for marketers to stay ahead of their competitors and deliver cutting-edge digital marketing approaches and strategies.

Course Code: MKT 403

  • Duration: 3 months
  • Sessions: 15 sessions
  • Time Duration: 3 hours/ session
  • Pre-requisite: MKT 301
  • Fees: Upon Request
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Application Procedure

Students are required to submit:

  • Completed application form in hard copy from Al Zaeem student services
  • Clear passport photographs – 5 Nos
  • Copy of High school certificates (Students may also undergo GED qualification)
  • Work experience letters (for mature learners)
  • Complete Resume (for mature learners)
  • Signed Declaration (part of the application)
  • Registration Fees to accompany the application

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